Segmentify Provides Customer Insights with Real-Time Analytics
Segmentify uses NGX Storage to achieve real-time personalised product recommendations over 450M requests everyday.
Industry
SaaS
Country / Region
United Kingdom
Use Cases
- Virtualization
- Database
- VDI
- Real-Time Analytics
Website
Summary
Segmentify uses NGX Storage to deliver a superior experience to a customer base that is driven real-time analytics to actionable insights. With NGX AFA systems, the company can make sure its enterprise infrastructure works flawlessly for more than 250+ customers, and hundreds of million users everyday.
Challanges
In a real-time recommendation business where a few seconds can mean the difference between success and loss, Segmentify needed a storage system capable of capturing, storing and very quickly transforming massive amounts of data into actionable insights that the company can use for its leading services.
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Legacy storage was too complex to manage and difficult to expand.
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Simplify storage infrastructure operation with a better TCO in comparison to previous technology.
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Poor storage performance caused delays in processing massive amount of data, impacting business deliveries.
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The speed of NGX Storage was a game changer. It has a revolutionary impact on the business and completely changed our operational mindset.
Results
- With NGX Storage - All-Flash (AFA) array, Segmentify completely resolved system breakdowns, gained outstanding performance and high-availabilty for its services.
- That enables the existing team to manage a storage environment that is twenty times larger. With instant snapshots and clones, Segmentify delivers hundred times faster development and test environments while eliminating management overhead, saving thousands of hours every year.
- Furthermore, their data center footprint immediately reduced to 1:5, and response times of their applications accelerated from tens of seconds to sub-millisecond.
